“Your Music Plus” Highlights Stories Behind New Track’s Carefree Summer Vibes and Airs for Eight Weeks on Cumulus Country Stations

ATLANTA, GA – April 15, 2024 — Cumulus Media (NASDAQ: CMLS) announces the launch today of the latest installment of its exclusive multi-part audio series, Your Music Plus, featuring exclusive insights and personal stories from the multi-platinum, Grammy Award-winning, southern rock group Zac Brown Band on the making of their new feel-good summer anthem, “Tie Up,” on Warner Music Nashville. The campaign will air on Cumulus Media’s Country stations across the U.S. over the next eight weeks.

“Tie Up” was inspired by lead singer Zac Brown’s personal favorite place to kick back and tie up, on Lake Lanier in North Georgia. Zac Brown Band launched its SUN GOES DOWN Tour on April 6^th in St. Louis, MO, the first of over 20 shows announced, many alongside Kenny Chesney.

Greg Frey, VP of Music Partnerships, Cumulus Media, said: “Zac Brown Band has delivered the ultimate summer song showcasing everything people love about the band: stellar musicianship, infectious hooks, and Everyman lyrics about the joy of getting away from it all. Cumulus Media couldn’t be more excited to partner with Warner Nashville to bring the song to our listeners.”

Kristen Williams, SVP, Radio & Commercial Partnerships, Warner Music Nashville, said: “Zac Brown Band’s new single “Tie Up” might just be the ultimate summer jam. The song gives off those easy-going vibes of weekends on the water and is produced in a way that only Zac Brown Band can deliver. We are thrilled that Cumulus has jumped in and selected this song for the Your Music Plus campaign! Turn it up, kick back and relax!”

Cumulus Media debuted the high-profile Your Music Plus (originally dubbed Your Music First) campaign in February 2023 to highlight new music in a unique way by sharing with radio listeners the thoughts of the biggest stars in different formats in a series of revealing and exclusive vignettes across AC, Alternative, CHR, Country, Hot AC, Rock and Urban formats. The shows feature artist commentary on the song, with artists presenting different aspects of their song’s personal meaning, the inspiration behind the music, and insights on their life and career.

Previous campaigns have featured Valory Music Co. recording artist Thomas Rhett’s “Angels (Don’t Always Have Wings),”Republic Records recording artist Shania Twain’s “Giddy Up!,”Capitol Records Nashville recording artist Darius Rucker’s “Fires Don’t Start Themselves,” Thirty Seconds To Mars’ “Stuck,” Atlantic Records recording artist Janelle Monáe’s “Lipstick Lover,” Broken Bow Records recording artist Lainey Wilson’s “Watermelon Moonshine,” Warner Music Nashville recording artists Dan + Shay’s “Save Me The Trouble,” Atlantic Records recording artist Gucci Mane’s “There I Go,” Arista Records recording artist Mäneskin’s “Honey (Are U Coming?),” BBR Music Group recording artist Jason Aldean’s “Let Your Boys Be Country,” BBR Music Group artist Jelly Roll’s “Halfway to Hell,” and Pearl Jam’s “Dark Matter.”

About Cumulus Media  

Cumulus Media (NASDAQ: CMLS) is an audio-first media company delivering premium content to over a quarter billion people every month — wherever and whenever they want it. Cumulus Media engages listeners with high-quality local programming through 400 owned-and-operated radio stations across 84 markets; delivers nationally-syndicated sports, news, talk, and entertainment programming from iconic brands including the NFL, the NCAA, the Masters, CNN, AP News, the Academy of Country Music Awards, and many other world-class partners across more than 9,800 affiliated stations through Westwood One, the largest audio network in America; and inspires listeners through the Cumulus Podcast Network, its rapidly growing network of original podcasts that are smart, entertaining and thought-provoking. Cumulus Media provides advertisers with personal connections, local impact and national reach through broadcast and on-demand digital, mobile, social, and voice-activated platforms, as well as integrated digital marketing services, powerful influencers, full-service audio solutions, industry-leading research and insights, and live event experiences. Cumulus Media is the only audio media company to provide marketers with local and national advertising performance guarantees. For more information visit www.cumulusmedia.com.

About Zac Brown Band

Zac  Brown Band is a multi-platinum, GRAMMY Award-winning, Southern rock group led by front man, Zac Brown. Throughout their career spanning more than a decade, Zac  Brown Band has had six consecutive albums reach the top 10 of the Billboard 200 and five consecutive albums debut at #1 on Billboard’s Country Albums chart. To date, the group has won three GRAMMY Awards, including Best New Artist in 2010, sold more than 30.5 million singles, 9.3 million albums, amassed over 11.2 billion catalog streams, achieved 16 #1 radio singles and are the second act to top both the Country and Active Rock formats. Zac  Brown Band has headlined 9 North American Tours and currently holds the record for most consecutive sold-out shows at the iconic Fenway Park. Symbolic of their massive success at the ballpark, in July 2022, Zac Brown Band was inducted into the Fenway Music Hall of Fame, joining music icons Paul McCartney and Billy Joel. Since their debut, Zac  Brown Band has developed a reputation with critics and fans alike as one of the most dynamic live performers, marked by strong musicianship that defies genre boundaries.

Contact: Lisa Dollinger, Dollinger Strategic Communication for Cumulus Media, 512.633.4084, lisa@dollcomm.com.