SPECai Uses Advanced AI Technology to Enable Sales Execs to Easily Create High-Quality Spec Spots for Advertisers in Seconds

ATLANTA, GA – February 24, 2025 – Cumulus Media (NASDAQ: CMLS) has enhanced its suite of creative resources with the addition of SPECai, an award-winning AI-powered spec spot production technology. This expansion is part of the Cumulus Creative Concierge, a full-service creative resource that provides advertisers with high-quality, custom commercial production. By integrating SPECai, Cumulus Media equips its local advertising executives with a diverse set of tools, blending expert-driven creative production with the efficiency of AI-generated content. 

SPECai utilizes cutting-edge AI to generate fully produced spec spots in English and Spanish, including regional accents, enabling Cumulus Media account executives to deliver engaging, high-quality ads to advertisers in seconds. This addition reinforces Cumulus Media’s commitment to providing innovative, results-driven creative solutions for advertisers nationwide. 

Dave Milner, President, Operations, Cumulus Media, said: “Creative is the key to successful advertising, and SPECai gives our sales teams a powerful tool to bring ideas to life instantly. By generating high-quality spec spots in seconds, AI helps advertisers quickly hear how their message could sound on our stations. At the same time, our full-service creative team continues to craft custom campaigns designed for maximum impact. Together, these resources ensure that our advertisers get the best of both worlds—speed and innovation through AI, plus expert-driven storytelling that makes their brand stand out.” 

To learn more about Cumulus Media marketing solutions for local brands, visit: https://www.cumulusmedia.com/about-us/contact-us/ or call (877) 482-1420.  

About Cumulus Media 

Cumulus Media (NASDAQ: CMLS) is an audio-first media company delivering premium content to a quarter billion people every month — wherever and whenever they want it. Cumulus Media engages listeners with high-quality local programming through 400 owned-and-operated radio stations across 84 markets; delivers nationally-syndicated sports, news, talk, and entertainment programming from iconic brands including the NFL, the NCAA, the Masters, Infinity Sports Network, AP News, the Academy of Country Music Awards, and many other world-class partners across more than 9,500 affiliated stations through Westwood One, the largest audio network in America; and inspires listeners through the Cumulus Podcast Network, its rapidly growing network of original podcasts that are smart, entertaining and thought-provoking. Cumulus Media provides advertisers with personal connections, local impact and national reach through broadcast and on-demand digital, mobile, social, and voice-activated platforms, as well as integrated digital marketing services, powerful influencers, full-service audio solutions, industry-leading research and insights, and live event experiences. For more information visit www.cumulusmedia.com. 

Media Contact: Lisa Dollinger, Dollinger Strategic Communication, 512.633.4084 or lisa@dollcomm.com.