KKOB-AM/FM Concludes 3rd Annual Radiothon to Fight Hunger
Albuquerque, NM – December 1, 2021 – Cumulus Albuquerque, 96.3 News Radio KKOB and the Roadrunner Food Bank concluded their 3rd Annual Radiothon to Fight Hunger in New Mexico raising $27,288.
Jeff Berry, Vice President/Market Manager, Cumulus Albuquerque, said: “We’re so honored to be able to give back to our community this year and are consistently humbled by the generosity of our audience. We couldn’t help the Roadrunner Food Bank each year without the people who support our radio station, and we’re so thankful to them.”
KKOB On-Air Host TJ Trout commented: “Albuquerque has shown once again what a caring and giving community we are. On behalf of Roadrunner Food Bank, I want to thank each and every one of our listeners who participated in our Radiothon and donated so generously. The need here is obvious. And Roadrunner is a shining example of how we can make a difference if we all pull together.”
Starting November 18th, News Radio KKOB kicked off a virtual and in-person fundraising effort across the entire station, which finished today to promote Giving Tuesday and the Roadrunner Food Bank.
Mag Strittmatter, President and CEO of Roadrunner Food Bank, remarked: “The team at News Radio 96.3 KKOB FM has done a phenomenal job at inspiring so many to invest in the work of Roadrunner Food Bank. Their listeners graciously acted and raised their hand to get involved. Thank you all for making a difference. We are tremendously grateful for this partnership and honored to be included in this special fundraising event.”
About Cumulus Media
Cumulus Media (NASDAQ: CMLS) is an audio-first media company delivering premium content to over a quarter billion people every month — wherever and whenever they want it. Cumulus Media engages listeners with high-quality local programming through 412 owned-and-operated radio stations across 85 markets; delivers nationally-syndicated sports, news, talk, and entertainment programming from iconic brands including the NFL, the NCAA, the Masters, CNN, the AP, the Academy of Country Music Awards, and many other world-class partners across nearly 7,300 affiliated stations through Westwood One, the largest audio network in America; and inspires listeners through the CUMULUS Podcast Network, its rapidly growing network of original podcasts that are smart, entertaining and thought-provoking. Cumulus Media provides advertisers with personal connections, local impact and national reach through broadcast and on-demand digital, mobile, social, and voice-activated platforms, as well as integrated digital marketing services, powerful influencers, full-service audio solutions, industry-leading research and insights, and live event experiences. Cumulus Media is the only audio media company to provide marketers with local and national advertising performance guarantees. For more information visit www.cumulusmedia.com.
Contact: Lisa Dollinger, Dollinger Strategic Communication for Cumulus Media, 512.633.4084, lisa@dollcomm.com.